Marketing Emails
Client:
NaomiNomi
Brooklyn, NY
2025 — Present
Emails are a key marketing tool for NaomiNomi to convert customers and teach them about the products. The brand loves to show process and inspiration with highlighting the material details.
Color inspiration emails with products
An email series that collages inspiration images and product photos. These aesthetic emails are seasonal and specific to a color story or specific product details.
Sent July 24th, 2025 - Color inspiration for summer red fabrics
Sent June 13th, 2025 - Color inspiration for yellow stripe Summer Job short sleeve oxford
Sent May 3rd, 2026 - Color inspiration for the Ticker Tape Short Sleeve Oxford shirt
Sent May 10th, 2025 - Color inspiration for winter greens
Sent May 8th, 2025 - Color inspiration for denims and blues
Sent November 14th, 2025 - Color inspiration for winter white fabrics. Email includes a holiday order deadline and open studio poster
GIFs of a photo grid
Sent December 1st, 2025 - 6hrs left and holiday open studio
GIF included in the 6hrs left and holiday open studio email
Sent March 6th, 2025 - Early access to new Spring/Summer ‘25 season
GIF included in the early access to new Spring/Summer ‘25 season email
Product anatomy emails
An email series that highlights the shape and details of both new and favorite garments.
Sent April 30th, 2026 - Anatomy of the short sleeve oxfords
Sent April 16th, 2026 - Anatomy of the cotton canvas chore coat
Sent October 02nd, 2025 - Anatomy of the merino chore coats
Sent September 19th, 2025 - Anatomy of the silk shirt
Sent May 25th, 2026 - Anatomy of the linen studio shirt
Sent May 14th, 2026 - Anatomy of the sleeveless shirt
As seen on TV
Sent July 13th, 2025 - Shop the clothing featured in the TV show The Bear.
Teaching (how to sew and tools)
Sent January 28th, 2025 - Illustrated steps of how to sew a button.
Sent April 16th, 2026 - Illustrated list of the tools featured on the Maker’s Tee product
The Team
Andrew Sawyer – Design
Naomi Mishkin – Client
+ art direction
Ethan Hardy – Content development
Eugenie Dalland – Content development
+ multiple photographers